Bell's Scotch Whisky

Bell's voted SA's favourite alcohol brand

Bell's Scotch Whisky voted South Africa's favourite alcohol brand.

Bell’sBell’s Scotch Whisky have been voted as South Africa’s favourite Alcohol Brand in the 2013/ 2014 ICON Brand Survey by Target Group Index (TGI).  

Thandeka Ngqumeya, Brand Manager for Bell’s Whisky, says that the team are immensely proud that the brand has been rated number one in the Survey’s Alcoholic Drinks category. “This is testament to the loyal following that Bell’s Scotch Whisky has within South Africa and we would like to thank each and every person who voted for this much loved brand!”   

Maria Petousis, Director of TGI Southern Africa, says: “Winning brands are those that unite us as a nation and which are used, loved and relied upon by South Africans across the income, race and language spectrums to consistently deliver on both brand and value expectations.”

Bell’s Scotch Whisky have been voted as South Africa’s favourite Alcohol Brand in the 2013/ 2014 ICON Brand Survey by Target Group Index (TGI).

Over 15 000 consumers were interviewed by TGI in a national brand survey which measured the usage of a plethora of brands across 163 categories.