CAPTURE A NEW PERSPECTIVE

WITH SCOTTISH LEADER

Scottish Leader whisky is all about finding a new perspective and exploring the rich possibilities it brings.  Consider this when celebrating World Photo Day on August 19.

This special day was launched by passionate Australian photographer, Korske Ara, in 2009 with the dream of uniting local and global communities in a worldwide celebration of photography that has revolutionised the way we see the world. The date marks the 176th anniversary of the first permanent photographic process, daguerreotype, patented and freely released to the world on August 19, 1839.

Photography aptly reflects what Scottish Leader has become. This award-winning whisky was relaunched late last year. The two versions available in South Africa - Scottish Leader Original and Scottish Leader Signature - were both launched locally before going world-wide.  The sophisticated Scottish Leader Signature is a new premium addition to the range, and shows a more pronounced malt influence from the islands on the west coast of Scotland than Scottish Leader Original.

Scottish Leader whisky is all about finding a new perspective and exploring the rich possibilities it brings. Consider this when celebrating World Photo Day on August 19.

To cement and reflect the changes the brand has undergone, it now stands for the richer possibilities brought on by exploring new perspectives and investigating new possibilities. This is exactly what has enabled Scottish Leader to realise its new perfectly balanced, singular sweeter and smokier whiskies. 

Go purchase a bottle of Scottish Leader Original, or the new Scottish Leader Signature, and get inspired to show and share your unique perspective on the world around you this World Photo Day! 

To view Scottish Leader’s new global TV commercial, filmed in Cape Town earlier this year, click here: http://bit.ly/1Qd4kmJ

Scottish Leader Original, in 1 litre, 750 ml and 200 ml, and Signature in 750 ml packaging, are available from leading local liquor outlets.

Scottish Leader Original 750 ml

RRP: R139

Scottish Leader Signature 750 ml

RRP: R169

Follow Scottish Leader on Facebook (www.facebook.com/ScottishLeaderSouthAfrica) and Twitter (www.twitter.com/ScottishLeader).  Alternatively, visit the website: www.scottishleader.co.za.

Join the conversation using: @ScottishLeader @WorldPhotoDay #FollowTheLeader #Whisky #WorldPhotoDay #NewPerspective