Township Trade

Cocktails

Serve cocktails

 And boost your profit

Many establishments shy away from serving cocktails because of two misconceptions: that the bar is too busy to make fancy drinks, and that your bartenders aren’t knowledgeable enough to mix them.

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Township market

Reach out to township consumers

Many Fast-Moving Consumer Goods (FMCG) companies have failed to reach the township shopper effectively due to the assumption that the same rules apply in townships as they do with traditional urban shopping.

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Drugs and alcohol

Don’t Let Your Tavern be a Drug Yard

Drug syndicates are prevalent at local taverns in townships across the country, without the owners being aware of it.

LPM Gambling

LPM Gambling

Boost your Business with LPMs

The report released by PricewaterhouseCoopers shows that South Africans spent a total of R257.6 billion on gambling for what time period? In the past years turnover for all types of gambling rose by 10.6%.

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Whisky Live goes to township

Soweto welcomes Whisky Live experience

Owing to the growing number of whisky drinkers in Gauteng, the FNB Whisky Live Festival organisers announced that an exciting new venue will be added to the Gauteng segment of the festival the iconic township,

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Liquor Advertising

The Future of Liquor Advertising

If a complete ban on liquor advertising is implemented, it is highly likely that there will be a massive shift from ATL advertising and other types of advertising such as digital and social media.

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Youth market

Where the Students go and What they Drink

Every weekend students go out to party in various night clubs across the city and townships, Nolihle Gulwa speaks to students in Johannesburg about their favourite venues and drinks in town.

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Makerting liquor brands

Booze Brands Snooze, Lose

Giant liquor brands might be under more pressure to remain culturally relevant in the years to come. This is according to a global study identifying the world’s most cultural brands.

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Liquor brands

Reinvention of liquor brands

Brand innovation by a means of reinventing, upgrading or improving the quality and the look of your product will have a positive impact on your bottom line.

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Music in your tavern

Make Your Tavern Vibrant With Live Music

Your tavern is an important venue in your community for social interaction and making music a regular feature at your tavern can deliver financial benefits.